Seasonality is the idea that business volume ebbs and flows at different times. While landscapers and lawnmowers know that their busy season coincides with summer, seasonality is affected by a lot more than just the weather. Retailers’ busy season coincides with holiday shopping (of course), wedding season is in the summer, and so on.
Check out http://www.google.com/trends to view the seasonality of any keyword search.
Someone Should be Asking for More Work
So you finally got that IT project done and after all the hassles and bugs, things seem to be working smoothly. Your anxiety levels are returning back to normal and your managers seem to have the new processes under control. But what about your other employees? What are they doing now? Since the IT project helped automate things, how are your employees using their extra time? You probably answered in your mind, “I don’t know” or “I think they’re doing ____.”
I’ll bet your data entry employees haven’t come in to your office, or their managers’, and asked what they need to do next. Now they’re less efficient because they’re doing less work in the same amount of time as they had before. But, if you do have an employee who came to ask for more work, give them a bonus. They’re probably worth keeping around.
If your business model requires employees to help you provide your good or service, then being able to identify: who is looking for jobs (and more specifically Utah jobs), where they live, and how to reach them can help you fill your job openings. This post shows how you can use Google Trends to find people looking for jobs.
I’d like to start tracking innovative Utah companies and publishing their online progress, or regress every month. We can use this type of list for a lot of things, but I’d like to show where internet professionals can look to for a good, local, example of good online strategies. As well, it’s pretty neat to think about working for the top firms, if a corporate job is your thing.
Index Description
As you will see, this internet rank index for Utah companies is composed of the estimates from Alexa and Compete rankings, and the two estimates are averaged. The list is then sorted with the highest rank first.